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Primark reveals new brand look and feel

21 May 2024 Two0f0urs

Primark has launched a refreshed look and feel for the brand, as part of its new summer collection and campaign, VIVA Summer. Primark’s new branding was developed with its global branding and creative agency partner […]

Fashion

Superdry is preparing for an emergency sale

21 May 2024 Editor

Sky news is reporting that Superdry is preparing got to an emergency sale process if creditors reject chief executive Julian Dunkerton’s restructuring plan. If the plan is not approved by creditors in the coming weeks, […]

Fashion

Asda Q1 sales boosted with George clothing outperforming the market

17 May 2024 Editor

Asda’s results for Q1 ended 31st March, show a 6.6% increase in total revenues (excluding fuel) to £5.3bn and 1.4% growth in like-for-like sales. The supermarket’s continued growth in total revenues, like-for-like sales and margin […]

Fashion

John Lewis appoints Rachel Morgans as its new Director of Fashion

13 May 2024 Editor

John Lewis has announced the appointment of Rachel Morgans as its new Director of Fashion. Rachel is currently working as creative consultant to brands in the UK and US, Rachel will join the team in […]

Fashion

PrettyLittleThing announces Joe Baggs as their first male brand ambassador

12 May 2024 Editor

PrettyLittleThing have announced their first ever male brand ambassador signing, social media star Joe Baggs. Joe rose to fame back in 2020 alongside his family on the hit TV show ‘GoggleBox’, and Joe made a […]

Fashion

Curvy Kate rolls out new era of lingerie advertising

25 April 2024 Editor

In time for National Lingerie Day, lingerie brand Curvy Kate is launching a new groundbreaking advertising campaign, ‘Uplift Your Life’, as part of their new strapless launch. Departing from the traditional focus of serving the […]

Fashion

Victoria’s Secret to close Birmingham flagship

25 March 2024 Editor

Victoria’s Secret has announced its flagship store in the Bullring will close for good after a nine-year stay. A notice in the stores window said it would be ‘closing soon’ but did not specify a […]

Fashion

Matalan launches new brand platform and gets back to its roots

22 March 2024 Editor

Matalan launched a multi-million pound brand platform on Friday that it said “represents a return to [our] family roots”, showing families across the UK that “we get you, and we’ve got you”. The company said […]

Fashion

Next Sales and profits grow

21 March 2024 Editor

Next full year results to Jan 2024 saw sales and profits up on 2022. Total group sales were up 5.9% to £5.842bn with group profit before tax up 5% to £918m, some £3m ahead of […]

Fashion

Frasers Group snaps up WIT Fitness brand

30 January 2024 Editor

Frasers group has acquired the assets and intellectual property of WIT Fitness, which is a specialist gym and fitness wear group. Frasers group has acquired the assets and intellectual property of WIT Fitness, which is […]

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George at Asda gives shoppers chance to win £50 with every qualifying purchase

Mid-strength wines set to be next drinks trend

Asda launches facial recognition trial

Asos joins global renewable electricity initiative RE100

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